How to Market and Promote your Business via Facebook

by Suzie Cheel on July 12, 2007

I joined Facebook late in May, when a family member invited me. I haven’t done much with it since, until two days ago when I volunteered to look at Facebook as part of the Group Research Project sponsored by Wendy Piersall at emomsathome28 Internet Marketing and Home Business How To?s.

On Wednesday, How to market and promote your business via Facebook was the only topic left. I thought: ” Well I want to know more about this, I’ll put my hand up.”

Step one to marketing and promoting your business via Facebook. Facebook, like most social networks, requires you to complete your profile.

Here is My Facebook profile

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You can choose how much or how little information you wish your friends and networks to see. You can also change your region: today I moved my region from Australia to one of my favorite cities, San Francisco. This gives you more scope to broaden your networks. You can change your region twice every 60 days.

Facebook is made up of many networks, each is based around a workplace, region, high school or college. Join a network to discover the people who work, live or study around you.

Facebook wants you to share your information with exactly the people you want to see it. On this page, you’ll find all the controls you need to set to who can see your profile and the stuff in it, who can find and contact you on Facebook.

ScreenShot016 Read more here

Facebook is a more selective site than some,such as MySpace. So with Facebook, you can have some confidence that the people in your network are on a compatible wave length with you. The social web has an interesting post on : Facebook and My Space are like Chalk and Cheese.

Ways to promote and market with Facebook:

1. Make sure when you fill in your profile, you include your blog or website URL

2.Start a group about your niche or product. Yesterday I started an Abundance Thinking Group, invited my friends to join and have 3 other people who have joined so far.

3. Sell and promote on the Marketplace

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You can promote and sell your products, or promote some of your affiliate products that are relevant to your group.

One of my friends Carolinda from t5t 5 Tibetans is promoting and selling her book and DVD on the Facebook marketplace.

You can buy flyers from Facebook- $10 for 5000 impressions- that you can use to promote yourself or your business in the marketplace. Read more at Pronet Advertising

4. Advertise an event you are running or attending. Today I was invited to attend Blog Business Summit.

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5. Join other groups and participate. There are now 80 million members of Facebook and thousand of networks. The opportunities to promote yourself and your business are extensive. Like other social networking sites, Facebook takes time and effort to use effectively.

Welcome to Your Journey to freedom, to get daily tools and tips subscribe to my RSS feed. wishing you an abundantly delicious day, Suzie, The Abundance Queen!

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{ 7 comments… read them below or add one }

jes (13 comments.) July 13, 2007 at

Suzie,
This is a great resource and your posts are really informative. Your blog is getting better and better!
Jes

Reply

Suzie Cheel (399 comments.) Reply:

Hi Jes,

thanks, it’s that focused daily consistent action we are both working on- it works

Reply

Kirsten Harrell, Psy.D. (1 comments.) July 17, 2007 at

Hi Suzie,
Thanks for the tips on using facebook. I joined about a month ago and haven’t really explored the full potential yet. I did not know about the marketplace… I will definately check into that! :)

Reply

Barbara Rozgonyi (6 comments.) December 26, 2007 at

Good range of information for beginners and more experienced Facebookers. Anything new to add now?

Reply

Suzie Cheel (399 comments.) Reply:

Good point Barbara, time for an update

Reply

Funny tees May 5, 2008 at

Great post, I am just now starting to use Facebook for my small t shirt company and found your blog post to be perfect for trying to set up a strategy, thanks.

Reply

Nancye (1 comments.) November 24, 2008 at

Okay, so I went to Marketplace and it says NOT to use Marketplace to promote businesses or services or my account could be terminated. What now?

Reply

Suzie Cheel (399 comments.) Reply:

Hi Nanyce,

Info probably a little out of date. The idea of facebook is too build relationships with likeminded people – make friends first

Mari Smith has some great free info that helps to start out with facebook

try these 2 sites- http://whyfacebook.com and join http://www.facebookfortunes.com and follow Mari on facebook ; http://budurl.com/64jf

hope that helps and i need to update the post, with a new article

Suzie

Reply

Wawan (1 comments.) March 7, 2009 at

Hi,
I am new in facebook. And I hope facebook can help me get more traffic to my blog.
Thanks to your posting. It is very helpful to me.

Reply

how to market your business (1 comments.) October 4, 2009 at

I have looked at many sites and not come acros such a site as yours that tells everyone everything they need to know. I have added you to my bookmarks, can anyone else suggest other related topics that I can search for to find out more infomation?

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